PROTAGON and the Making of Curse NFT

May 15, 2021, 7:00 AM PST. Hair and makeup ready—one hour for each—Krystall Schott drove another hour from Agoura Hills in north Los Angeles to Alsace, on the other end of town, to attend the strangest photo session in her career thus far.

At PROTAGON, she was met by its founder and Chief Creative Officer, Brian Adler, and photographer Pat Bombard. 

Krystall had come to have her picture taken for a most unusual project. Together with Accursed Share, she was crafting a new image to replace an old, unwelcome one that had long haunted her as the #1 search for